Branding & Identity
Practiced Political Branding
At Strive, our favorite creative challenge is helping clients “find themselves” while helping them craft their winning brand.
Client Journey
Beginning with in-depth analysis of client characteristics, providing us insight into potential and critical issues affecting client’s brand positioning.
Evaluating experience, accomplishments, skills, values, ethics, education, and political exposure, we assess:
What you do well – your “superpower;”
Resources – tangible and intangible – you command;
Your contrasting strengths relative to your opponent;
How your advantages will benefit voters;
Vulnerabilities relative to your opponent and mitigation strategies;
How your brand identity can best engage the public to achieve your goals.
We then leverage the insights produced by our analysis with good principles.
Good brands tell good stories, and we humanize your brand to draw people to you personally, creating an emotional connection compelling people to champion you or your cause.
Clearly understanding your target audience is paramount when creating a brand.
We account for demographics, interests, and voter sentiments when developing programs conveying the benefit of your message, campaign, or brand to your target audience.
Once deployed, we test branding and messaging to ensure effective delivery
We account for demographics, interests, and voter sentiments when developing programs conveying the benefit of your message, campaign, or brand to your target audience.
Whatever your political affiliation, proper branding and marketing can make the difference between success and failure, call us today to get started.
